I’ve gotten to work on a lot of brands that couldn’t be more different - each coming with its own wins and lessons.
A few I’ve worked with:
BROOKLYN NETS SPRITE VITAMINWATER LYFT ADIDAS KRAFT-HEINZ CITIBIKE GAMESTOP VOYA FINANCIAL HONEYBAKED HAM GEORGIA LOTTERY NORWEGIAN CRUISE LINE NOVANT HEALTH
If you’re looking for work, sorry. Nothing will happen if you click on a name. I wanted this site to be more of a notebook than a “book” book. But reach out and I’d be happy to talk about anything. Like how a Lyft ride is the longest exchange most people have with a stranger and why that matters. Or how society’s response to Santa Claus hints at what lotteries’ real problem is.
The closest brand to my chest though, is Black people. Here are a few things I’ve done that meant a lot to me.
